Minew Releases Revolutionary Long-Range Beacon

In the current market of Bluetooth beacons, there are two problems that cripple their application: short-range coverage and short battery life. Minew has developed a new long-range beacon whose performance is unmatched in tackling these problems.

A Revolutionary Device With Tremendous Performance

Minew introduces MBM01, our longest-range beacon in the current lineup that provides unparalleled broadcasting coverage as far as 1968ft (600m) and a battery life lasting up to 10 years. Whether in airports, shopping malls, convention centers, or arenas, the broadcast of MBM01 covers every corner, even in the furthest location. It also features dust and water-resistant technology with an optional built-in accelerometer. 

We are excited to bring this incredible device to the market because it offers endless use cases and helps users find new ways to take advantage of large area Bluetooth broadcasting. The MBM01 raises the bar of high-performance beacons to a new height.

All-Around Performance With Durable Design

In addition to its powerful broadcast performance, MBM01 also features: 

• A white shell with an optimized structure makes it IP67 water- and dust-resistant. 
• A built-in button in the center offers extended functions, including power on, fast broadcast, call for help, and more.
• An RGB indicator that makes it easy for users to see the feedback and status of the beacon. 
• A removable cover with screws allows users to replace the battery. Different types of battery setups can be requested upon purchase to suit different purposes.
• BeaconPlus firmware set up with our universal BeaconSET+ app allowing users to change broadcast frames, advertising intervals, or RSSIs. Based on individual scenarios, an advertising rate between 1Mbps and 125Kbps can be selected. 125Kbps serves long-range distances of up to 0.37 miles while 1Mbps allows for longer battery life. 

MBM01: The Most Powerful Beacon Yet

MBM01 fills the void for ultra-long-range and ultra-long battery life beacon. Its features include:

• Bluetooth 5.1 & nRF52833 (nRF52840 Optional)
• Durable and exquisite design
• Multi-function button
• Optional high accuracy accelerometer
• Waterproof and dustproof IP67
• Up to 1968 ft advertising range
• Compatible with 1 Mbps/ 125 Kbps
• Super long battery life up to 10 years

Use Cases for the MBM01

• Shopping Habits Analysis & Precision Marketing

Vendors can analyze consumer behavior and engage in precision and proximity marketing using the MBM01 beacon. By collecting data from Bluetooth signals emitted from a customer’s phone, the device reveals a shopper’s location and time spent at each location. In turn, vendors can use this data to send real-time customized push notifications and messaging or even rearrange merchandise to suit their behavior. 

• Information Pushing & Indoor Navigation

Make navigation around your facility easy and accessible. With MBM01 deployment in large facilities such as airports, Bluetooth broadcasts gathered from passengers' phones allow them to follow interactive maps, guiding them to their boarding gate in the shortest route possible. Similarly, passengers can receive push notifications on their route, alerting them to nearby shops, necessary flight information, or appropriate promotions.

• Patient Tracking & First Response

Administrators in a complex healthcare facility can collect data using the MBM01 to track daily visitors and dynamically allocate resources. MBM01’s button can also be used for first response scenarios and emergency events, allowing administrators to immediately track or locate the incident.